Sàrl incorporation for agencies in Genève without the stress: how it works
Sàrl incorporation for agencies in Genève rests on three pillars: federal law that applies across Switzerland, cantonal deadlines worth knowing, and tools that eliminate re-keying. This guide puts it all in order, fact by fact.
Choosing the structure: Sàrl, SA or sole proprietorship
A Sàrl requires CHF 20,000 of fully paid-in capital; an SA CHF 100,000 of which at least CHF 50,000 paid in. Both require a notarised deed and entry in the commercial register. A sole proprietorship arises from mere activity — registration only becomes mandatory from CHF 100,000 of annual revenue.
First accounting reflex for Sàrl incorporation: open the document numbering with the very first expense, even before registration. Founding costs are deductible — if documented.
The Swiss legal frame for Sàrl incorporation
Responsibility for the books is personal: in an SA, organising the accounting is one of the board's non-transferable duties (art. 716a CO); in a Sàrl, the managing directors carry the same duty. Outsourcing the execution never transfers that underlying responsibility, including for a company based in Genève.
For Sàrl incorporation, the classic early mistake remains mixing private and business: a dedicated bank account and documented private withdrawals eliminate half the discussions with the tax office.
Swiss VAT: rates, threshold and filings
Exports, services abroad, acquisition tax: as soon as anything international enters the picture, VAT gets demanding (place of supply, acquisition tax on services). Better to set the rules once with a professional than to correct three financial years.
Returns are filed quarterly (effective method) or twice a year (net tax rate method). Either way the rule is identical: file and pay within 60 days after the end of the period. An annual reconciliation with the accounts is required — this is where sloppy data entry gets expensive.
Salaries and social contributions: the rates to know
Every salary paid in Switzerland triggers joint contributions: AHV/IV/APG at 10.6% in total, i.e. 5.3% borne by the employer and 5.3% withheld from the employee; unemployment insurance at 2.2% (1.1% each) up to CHF 148,200 of annual salary. Add occupational pension (LPP credits of 7 to 18% of the coordinated salary depending on age, employer at least 50%), accident insurance (occupational accidents paid by the employer) and family allowances.
For Sàrl incorporation, the practical challenge is the calendar: AHV instalments during the year, salary declaration to the compensation office in January, salary certificates for staff, and final LPP/accident settlements. A clean payroll base avoids unpleasant catch-up invoices.
Genève: what changes, what does not
Sole proprietorship, Sàrl or SA in Genève: the AHV contact remains the competent compensation office, and taxes follow the scales of the canton Geneva.
For a business in Genève, that means VAT returns identical to anywhere in Switzerland, but a tax return and family allowances governed by the canton Geneva.
Frequently asked questions
How long must records related to Sàrl incorporation be kept?
Ten years from the end of the financial year concerned (art. 958f CO). Electronic retention is permitted if the integrity and readability of the records are guaranteed — a serious digital archive validly replaces paper binders. A business in Genève can therefore archive fully digitally.
What are the current Swiss VAT rates?
Since 1 January 2024: 8.1% (standard), 2.6% (reduced — for example food and medicines) and 3.8% (accommodation). Returns must be filed and paid within 60 days after the period ends (quarterly under the effective method, semi-annually under the net tax rate method). These federal rates apply unchanged in Genève.
How much does Sàrl incorporation cost in Genève?
It depends on document volume, the number of salaries and VAT complexity — no serious figure can be quoted without examining the file. Two levers cut the bill everywhere: digitised, well-filed receipts and software that prepares entries instead of having them re-keyed.
What is simplified bookkeeping and who can use it?
Sole proprietorships and partnerships under CHF 500,000 of revenue may limit themselves to recording income, expenses and assets (art. 957 para. 2 CO). Once over the threshold — or upon founding a Sàrl or an SA — full accounts with balance sheet, income statement and notes become mandatory. The CHF 500,000 threshold is assessed the same way in Genève.
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